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On Making Marketing Noble

I believe that marketing doesn’t have to be one of the world’s most hated professional. Done correctly, I believe it plays an essential role in helping people live their lives to the full.

Here’s a short talk I gave recently at Silicon Beach sharing my views on the responsibility sitting on every marketer’s shoulder to make marketing noble again.

[vimeo http://www.vimeo.com/52239850 w=500&h=281]

Silicon Beach 2012 – Allister Frost from Wise Old Uncle on Vimeo.

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